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Google's May 2026 AI Search Guidance Changes the SEO Job
Google's newest AI Search guidance confirms that rankings, AI summaries, and buyer trust all depend on the same thing: clear, crawlable, credible proof.
May 20, 2026 • 8 min read
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Insights, stories, and tips for modern marketing teams.
Content Strategy
SEO, AEO, GEO, and the Rise of Proof Ops
Search visibility now has to support traditional rankings, answer extraction, AI summaries, and buyer verification.
SEOAEO
Mar 2, 2026 • 6 min read
Content Strategy
Positioning Has To Survive AI Summaries
When buyers and AI systems compress your story, vague positioning turns into generic category noise.
PositioningAI Summaries
Jan 19, 2026 • 5 min read