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Google's May 2026 AI Search Guidance Changes the SEO Job
Google's newest AI Search guidance confirms that rankings, AI summaries, and buyer trust all depend on the same thing: clear, crawlable, credible proof.
May 20, 2026 • 8 min read
Blog
Insights, stories, and tips for modern marketing teams.
Leadership & Career
Embracing Imperfections: Kintsugi, Antifragility, and the Beautiful Fragility of Marketing
What Kintsugi and antifragility teach us about leadership & Marketing: embracing imperfections, thriving on disruption, and finding strength in the cracks. Perfection is the enemy of good enough and modern marketers need to learn to use the realities—not the ideals—of businesses.
LeadershipAntifragility
Dec 15, 2025
Leadership & Career
Ask More, Pretend Less: A Better Operating Model for Marketing Leaders
Marketing teams build stronger client and internal relationships when leaders replace performative certainty with useful curiosity.
LeadershipTrust
Nov 3, 2025 • 4 min read